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Browsing Tag »communication«

Do You, PR, Take Social Media? →  October 19, 2009

The other day, a friend of mine mentioned how interesting it is that public relations is finding its way into the social media scene. His comment was that, lately, he’s seen a lot of blogging on the marriage of the two concepts. Though seemingly becoming increasingly more popular, as the numerous budding blogs will attest, [...]

The PR Zen of Bodhi Monster →  October 15, 2009

Yes, it seems unlikely, when you look at this sweet face, but trust me, my gigantic puppy is a monster in his own right. Trying to communicate with him is one of the most difficult and seemingly futile tasks that I encounter on a daily basis. After bringing Bodhi home, we learned that Swissys (short [...]

Where’s Your Marketing Plan? →  October 11, 2009

Time and time again, new clients will come to me in need of marketing and PR help. More often than not, it’s after spending a ridiculous amount of money on advertising, without ONE response. By shelling out so much cash for an ad in the newspaper, they think leads are guaranteed. As many of us [...]

What’s Your Story, Morning Glory? →  October 8, 2009

What do Aesop, Shakespeare, and Dr. Seuss have in common? Yes, of course, they’re writers. What’s beyond that? In short, they command attention. Now, you may pull the covers up a little higher after the second line of iambic pentameter. Of course, this is understandable, because Shakespeare’s not for everyone. But eternal glorification and permanence [...]